Simply Be Host Los Angeles Fashion Blogger Event

This week, Simply Be touched down in the USA preparing to reveal our most striking spring summer ’15 collection to date.

Blogger Event at Sunset Marquis

Blogger Event at Sunset Marquis

Still in the afterglow of the Grammys, Sunset Marquis glittered with celebrities and their entourages as we arrived at the hotel, ready to surprise and delight some of our most treasured Fashion Bloggers.

Sunset Marquis Hotel - West Hollywood

Sunset Marquis Hotel – West Hollywood

Following a sit down meal – and a couple of cocktails! – we unveiled our collection to LA’s best informed fashion experts and the response was truly magic!

Recognised for their expertise in how to dress their curves – and yours! –we take our Bloggers opinions seriously, so it was so fantastic to watch and hear such positive reactions to the new collection!

The boldest of patterns and prints were a clear favourite from the start. From acid bright animal prints to bold, abstract florals the trend was set amongst the fashion innovators.

We’re bursting to tell you the best part – everything that we previewed to the bloggers is available to buy online now! That’s right – there’s absolutely no waiting around for this collection, you can jump on the Fashion Blogger Bandwagon right away.

Shop @ReahNorman’s Acid Bright Animal Print Smock Dress Here:

Shop @Lovelyin_LA’s Style – Abstract Floral Scube Shift Dress Here:

Reah Norman & Rachel Richardson Wearing Simply Be

Reah Norman & Rachel Richardson

Inspired by the glamour of the Fifties – Shop @TheMacyMinute’s Abstract Floral Scuba Skirt Here:

Marcy Guevara

Marcy Guevara wearing Smply Be

Next stop, New York, just in time for New York Fashion Week! We have lots coming up – stay updated on our social networks: InstagramFacebookTwitter and Pinterest

Holiday Trends by Reah Norman

Holiday season is well upon us, and with it comes plenty of glitz, glam and sparkle! We have teamed up with stylist and plus fashion expert, Reah Norman to help you find the perfect party look for the festive season.

Reah Norman Holiday Trends

DAY TO NIGHT / A perfectly well rounded wardrobe is built on items that have longevity, can be mixed and matched in endless style combinations for several different occasions, and easily taken from day to night.


This easy to wear swing dress is a classic holiday color, paired with a festive embellished cardigan, black tights and closed toe shoes. An appropriate look for the office that is still cheerful for the season… {Shop the look HERE}


Transitioning to the perfect cocktail party ensemble is simple… remove the cardigan to show the sexy lace detail of the dress, throw up your hair, switch out your shoes for a sexier heel, and add a few statement pieces to your look. Bam! You are ready to celebrate without any fuss!

DINNER PARTY / Holiday dressing is all about the details… elegant prints, rich texture and glitzy embellishments all make for party perfect separates that can be just as fancy as wearing a dress, especially when paired together in unexpected combinations.

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BLACK TIE AFFAIR / Blush pink is an unexpected color trend in the forefront this holiday season, which is usually saturated with jewel tones, dark palates and metallic. Keep it soft, light and feminine for a spectacular black tie affair with this beaded and sequin gown that is dripping in shimmering details, making sure you leave an impression!


Keep the accessories light when wearing dresses with all over details, beading, and sequins. Let the beauty of the dress make the statement and do not overdue it with additional jewelry and patterns.  {Shop the look HERE}

COCKTAIL PARTY / LBD {LITTLE BLACK DRESS} The little black dress is every girl’s ultimate wardrobe must have! It is essential to have at least one go-to LBD that fits you like a glove and can be thrown on for a night on the town. Let your personality come through when choosing your LBD. A-line, body con, strapless, textured detailing, classic or a bit more edgy. What is your LBD personality?

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Look for details in a garment that work to your advantage. The gold embellishing stops perfectly at the midsection of this dress to help visually define my waist, and the drama at the shoulder helps balance out my shape and draw the eye up to the top half of my body.


NEW YEAR’S EVE / Layer on the details for a New Years Eve celebration! This is the perfect occasion to go ALL out and decorate the night with your spectacular ensemble. Sequins, gold, oversized faux fur and a glam statement necklace, all balanced out with a sleek faux leather skinny pant. More is more, and it works!


When mixing several different textures, keep them all in the same or similar color palate to keep them from clashing. {Shop the look HERE}


Tweet Your Favorite Kelly Brook Piece To Win



What if you had the chance to win your favorite piece from the Kelly Brook capsule collection? Well today’s your lucky day!

But first a little info on the collection! This gorgeous range of on-trend pieces and asset-flaunting looks are perfect for seeing you through Fall in style. They are the first of Kelly’s pieces for Simply Be, where she worked closely with the Simply Be team to develop a range of chic, statement pieces each designed to fully flaunt your assets!

To be in for the chance of winning all you have to do is follow us on Twitter @Simplybeusa and tweet us your favorite item from the Kelly Brook collection with the #winKB! *5 winners to be picked at random. Competition ends 11/14/2014

For full terms & conditions >>

Head over to our Twitter page now to enter >>

Nadia & Kellie’s London Visit

We took two of your favorite bloggers out to dinner last week. Nadia Aboulhos and Kellie Brown joined us as we dined at Sketch (a very trendy restaurant just off Savile Row, London) and took in the beautiful sights of London from the Eye.



The girls wanted to say hello to the Queen of course…

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Then onto a delicious lunch at Sketch! Salad Nicoise, a true American classic – mac n’ cheese, and salmon salad! The best thing about the restaurant have got to be the toilets!


After a few days of discovering London, the girls made their way to the opening of our Simply Be flagship store on non other than Oxford Street! We had a DJ playing, the champagne was rolling and there girls were in their element!

PicMonkey Collage

Simply Be Fall/Winter Launch

Simply Be Fall/Winter Launch



After some rainy days in the UK, the Simply Be team were glad to fly to New York last week for a packed week of events in the USA! Our first event, at Rogue Space in Chelsea, was a showcase of our hottest trends of AW14 to our top bloggers and models. We snacked on cheesecake and canapés, and drunk champagne to the music. Everyone chatted the night away; a brilliant chance to get to know the New York girls! Our trend rails were a talking point: which would you choose? Candy Crush, NYC girl, Urban Class or Miss Mod?





After a week of busy meetings in New York, a flight to L.A., where the sun was waiting to greet us, was just what was needed.


As it was only our second event in L.A., we all wanted everything to be perfect! Therefore it was only right that the amazing venue for our event, The Culver Hotel, once housed the fashion icon herself, Marilyn Monroe! The Culver Hotel also boasts a jazz band in the lobby every night. Our launch event was held in the elegant Parisian room, accompanied once more with champagne and canapés. We listened to some wonderful jazz music as we showcased key pieces from our 4 main trends. The vibe was relaxed and chatty. The night was perfectly rounded off by delight of the bloggers, when they were told they could take whatever they wanted off the rails! Simply Be would like to thank everyone who came to these events and made our time in the US of A so wonderful. We hope you love our new collection as much as we do!






Happy 4th of July!

It’s the 4th of July which means only one thing – fireworks, friends and good food! Whether you’re staying in the city, spending the weekend BBQing at the beach or relaxing by the pool we all hope you have a wonderful weekend! Love the Simply Be team! Xx



Summer Festival Checklist

Summer is here and it’s our favorite season, not only for the sun, sea and beach but the festivals too! Coachella and Bonaroo may be all time favourites, but this weekend The Governors Ball held in New York will take place, gracing the likes of Outkast, Disclosure and Jack White. So, with the festival season fully upon us, what better way than to celebrate what I consider to be the most exciting part of it all – Festival fashion!

Think inspiring looks such as cut-off jeans, cropped tops, summer frocks, bohemian, lace and crochet. However, concert fashion must adhere to a particular set of fashion rules if you want your ensemble to be chic and comfortable.

1) A lightweight cross body bag – practical and stylish, keep all your valuables secure and can be worn either on the shoulder or across the body. 

2) Denim shorts are a well-known festival commodity – they’re practical and fashionable and go with just about anything


3) The Kimono – perfect for festival chic with the comfort and just about wearable over any outfit! We are loving this summer’s hottest trend!


4) A good pair of sunnies will not only see you through the festival but the summer too!


5) Closed-toed shoes – It’s definitely not worth the pain of someone accidentally jumping backwards during their favourite song and jumping on your freshly manicured toes!


6) Summer frocks – an easy festival go to, from smock to swing the choices are endless!


7) Loose Pants – pants which are lights, breathable fabrics are essential if you’re after ultimate comfort.


9) Maxi dresses – when in doubt wear a maxi dress.


10) Cotton T-Shirts – always a good choice and easy to team with your favourite pair of denim shorts.