Tess Holliday does #SimplyBekini

Wish you had a bikini body? Well you can in TWO easy steps! First, get a bikini. Next, get a body. TA-DA! You’ve got a bikini body! 

A few weeks ago we asked you to show off what you’ve got and share your bikini pictures using the hashtag #SimplyBekini.

Check out all your fabulous #SimplyBekini pictures in our Pinterest board here.

We have LOVED seeing your pictures and now plus size superstar Tess Holliday has joined in the conversation to show her support for the #SimplyBekini campaign. 

Tess is the plus size model of the moment and became the first model of her size to be signed to a model agency – MiLK Model Management.

Self-proclaimed body confidence activist Tess says:

“I hope #SimplyBekini inspires women to love themselves and their wobbly bits. All women need to do to get a bikini body is to put a bikini on, then they’re ready to hit the beach!”

“There is no such thing as a perfect body and the hardest barrier for women to overcome is themselves. And no wonder, considering the skinny body ideals that are portrayed widely across the media today.”



So come on ladies, show us what you’ve got and upload your bikini photo to Twitter or Instagram

Don’t forget to use the hashtag #SimplyBekini 🙂 

Prom With Loey Lane

Prom season is in full swing and we’ve teamed up with the gorgeous Loey Lane to bring you her top make-up and outfit tips for the big day!

The Embellished Maxi

Embellished Maxi Dress

Pale blue has been making waves on Spring Summer catwalks and this stunning maxi style looks perfect in this color.

Foil Print Maxi Dress

Channel you inner Grecian goddess at prom in this gorgeous maxi dress

AX Paris Jewelled Maxi Dress

AX Paris Jewelled Maxi Dress

Go for something a little different this year and opt for the color black!

Watch The Full Video

Check out Loey’s YouTube channel for more inspiring videos here!



This Summer at Simply Be it’s all about celebrating our beautiful bodies and what better way than to show everyone exactly what we’ve got!

Fashion World World Swimwear

Get involved with #SimplyBekini and share yourself in your favorite bikini!

Tweet us a photo or tag us on Instagram using the hashtag #SimplyBekini

And every month we’ll pick one of you gorgeous ladies to win $100 to spend on holiday clothes from Simply Be!


Which 70’s Style Icon Are You?

The 70’s are back!

Sure you have your own style but which 70’s style icon do you take inspiration from?

Farrah Fawcett

Farrah Fawcett:  Famous for the ‘Farrah Flick’ and wearing buttoned-down shirts, high-waisted denim flares and of course that one piece red swimsuit.

biana jagger0

Bianca Jagger: The Nicaraguan socialite married Rolling Stone Mick Jagger in a white suit by Savile Row tailor Tommy Nutter. She was known for her unique style favouring wide-lapel suits, fancy furs and blouses unbuttoned to her navel.

joni mitchell

Joni Mitchell: Catwalks have taken inspiration from Mitchell’s seventies earth goddess hippie chic. Most known for her laid back nature of dressing with her stick – straight hair, affinity for flowing dresses and no make-up beauty routine.

stevie nicks

Stevie Nicks: Best known for her work with Fleetwood Mac, Stevie embraced the 70’s with fringed shawls, flowing chiffon frocks, flares, denim and suede boots.


Joan Jett: Picture tones of leather, tight pants, tattoos, and, of course, that jet black mullet.

Kelly Brook For Simply Be

The New Collection

The new exclusive Spring collection is here for Spring Summer. Having worked closely with our designers, Kelly’s new range brings you gorgeous statement pieces for the season. From the Bardot printed top with matching co-ord trousers to the belted lace trench coat, find the perfect piece to flatter your curves effortlessly.


Kelly Brook Print Belted Dress

i02ch889501w_80e89fbaKelly Brook Belted Lace Trench Coat 


Kelly Brook Textured Dress


Kelly Brook Lace Peplum Dress


Kelly Brook Print Scuba Dress


Kelly Brook Print Jersey Wrap Dress 


Kelly Brook Denim Stretch Jacket


Kelly Brook Frilled Neck Print Top

Kelly Brook Print Pyjama Pants


Kelly Brook Open Knit Sweater

Kelly Brook Super Stretch Skinny Jeans


Kelly Brook Printed Jumpsuit


Kelly Brook Zip Front Jacquard Dress

**Shop the full collection now**

The Best Dressed Of The Oscars 2015

It was awards time again and this time it was the turn of the Oscars. For one of the most glamorous night’s in Hollywood, celebrities gathered to the red carpet eager to impress and this year we were not disappointed.

The red carpet oozed sophisticated glam at the iconic event, with many celebrities embracing a classic chic look!

Check out our favorite outfits worn by some of our favorite celebs:

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Dakota Johnson in Saint Laurent


Emma Stone in Elie Saab

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Reese Witherspoon in Tom Ford

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Anna Kendrick in Thakoon

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Jennifer Lopez in Elie Saab

x700 (6)Jennifer Aniston in Versace

Shop our gorgeous range of dresses here for your ultimate red carpet look!

Simply Be Fashion Blogger Event in New York

It was never going to be easy leaving the luxury of Sunset Marquis, however with the Soho Grand Hotel Penthouse Suite just a plane journey away we struggled to stay disappointed for too long!

Heading over to The City That Doesn’t Sleep seemed rather appropriate given that our next two days were packed full to the brim with fashion appearances … And everyone knows than when fashion’s an option, sleeping’s cheatin’!

Simply Be, with the help of Kelly Cutrone’s PR agency Peoples Revolution, was joined by some of New York’s most influential bloggers including Kelly Brown of And I Get Dressed, Margie Ashcroft of Margie Plus, Alissa Wilson of Stylish Curves, Madeline Jones and Marcy Cruz of Plus Model Magazine, Kelly Augustine, Liz Black of PS It’s Fashion, Ty Alexander of Gorgeous in Grey, Essie Golden of Golden Kaleidoscope, Chante B of Everything Curvy & Chic, Beck Delude of Manfatten Project, Sarah of Curvilly NYC, Christina Brown of Love Brown Sugar and CeCe of Plus Size Princess.

A fantastic night was enjoyed by all and we were completely overwhelmed by the response to our latest collection. Packed full of bright, bold prints and flattering statement shapes, we were confident that our range would be a real winner with our fashion bloggers but the confirmation was astounding. We would like to thank each and every blogger that made both of our blogger fashion events possible. Without such enthusiastic ambassadors Simply Be would not be as popular as it has become today, so thank you, your support is fantastic!

To find out what our bloggers thought of their evening with Simply Be, visit our Twitter and Instagram platforms where you can see how much fun that was had by all!

The trends presented to the blogger’s are available to buy now! You can shop our new in Spring Summer 2015 trends today, right here